How To Start (And Grow) YouTube Channel in 2022
There are a few tips and tricks you can use on getting more people to watch your videos, visit your profile, and interact with your content. Let’s discuss them!
1. Professional Channel Page
Embedding a detailed page description can clear all the doubts of your viewers about whether or not to subscribe to your channel. Here you can mention your content and tell people about your goals and objectives in a precise manner.
Also, you can add the details of your website as well as social platforms, like Instagram, Facebook, etc. It ensures your authenticity to the people visiting you for the first time.
Eye-catching channel art and icons are other ways to elevate your page.
2. Target The Right Keywords
When it comes to YouTube, keyword research is crucial. Picking up the right keywords can make or break the performance of your video. So, choose appropriate keywords for your profile. Your video titles and descriptions should be packed with keywords that get tons of monthly searches. But remember, the inclusion of keywords should feel natural.
Use different keyword research tools like Ahrefs, and WordStream to find keywords with promising search volume that are relevant to the content. Sprinkle in the right keywords a few times — and you’re done!
3. Step-By-Step Action Plans
You know, video scripts are a big deal. Every video creator requires a well-organized blueprint before start filming. Create a precise, word-for-word screenplay for your videos in advance to engage your viewers right away.
First, create a loose plan that leaves room for modification. The next step is to slowly structure your ideas and put them into words. Whether it’s a talking-head video script (speaking directly into the camera) or an audio-visual video script, set everything up in accordance. To make it interesting, add background music, cards, and words.
3. Create Thumbnails That Stand Out
Video thumbnails are an influential element that gets people to click the most. When your videos appear on their homepage or search results, it’s the first thing visitors will get to see. Yes, your channel and title are important but viewers will see your thumbnail first.
Don’t be lazy and grab a pre-filled screenshot from your video as a thumbnail. Instead, spend time using apps like Thumbnail Maker to create unique custom thumbnails for each video.
Want to know more? Click here.
4. Optimize, Optimize and Optimize
If you want to be seen in this massive hurdle of YouTube, then you need to have a strategy for getting your videos found. After launching your channel, make it easier for viewers to find you. The best data-proven strategy to get your content in front of more people is to optimize everything and pay attention to YouTube analytics. This process is called YouTube SEO. Understand this key aspect and you’ll have big success on YouTube.
Tags are a great way to tell YouTube exactly what keywords you’re targeting. But sadly, not many YouTubers understand the power of rich tags and how to use them.
Use a target keyword (how to play piano), a few variations (beginner’s piano tutorial, how to learn piano) and a few other topics your video covers. The goal here is to keep tags simple but effective.
5. Customize Your Channel
As you are almost done with framing your channel, you should look into videos that are visible on the channel. Most YouTube channels neglect the power of playlists. Categorization of videos can make it much easier for viewers to navigate.
You can also divide the videos and playlists into different sections if you have playlists with varying genres.
6. Get more subscribers
Viewers watch your content and leave, whereas subscribers keep coming back for more. Don’t forget to ask viewers to subscribe with calls to action (CTAs) at the start, midpoint, and end of your videos.
Speaking of comments — turn on your comment section and interact with your community. YouTube channel growth goes hand-in-hand with viewer engagement. Viewers will proactively comment or ask questions to engage with you, depending on the nature of your material. Start communicating with them in the Community tab with frequent channel updates and posts once you’ve developed an engaged audience.
Want to know more about audience engagement? Keep reading.
Posting high-quality videos can be mentioned as a quick fit to convert your viewers into subscribers. Get along with the quality over quantity approach in this case to earn more subscribers.
Now it’s time to dive into the bonus strategy!
7. Increase session time
Thumbnails and titles are usually the first things viewers see while browsing YouTube. If your thumbnails or titles don’t deliver on the promises of what’s in the video, viewers tend to leave almost immediately. The longer you can keep people watching on YouTube, the more will be your session time and the more your content may get surfed. Adding your other videos to the end screen works wonders accelerating the session time.
Being on one of the most popular social media platforms like YouTube with billions of active users, it can be a bumpy ride to get views. However, growing on YouTube is a process but these tips will surely help you go fast track.